ABSTRACT Nowadays, the rapid evolution in the mobile phone industry has attracted lots of consumers around the world while smartphones being the trend of the phone with the highest demand by a large margin. Recent research has shown that Android Operating System has accounted for 88% of the mobile phone market which has led to the production of different varieties malware targeted mostly on Android Phones. Furthermore, recent research has also revealed that there is high negligence to this great threat where by Android Antimalware software only counter trivial attacks posed by malware or viruses. This paper supports most of the theories and in fact, focuses on one of the most typical vulnerabilities of Android Antimalware which is the mutation attacks. In this paper, the best in class mobile antimalware for Android were assessed and tested how safe they are against different normal obfuscation strategies even with known malware and the results were not up to a satisfactory level. Furthermore, the scope of this research also spans to the implementation of a proposed antimalware which detects and counters mutation attacks using static detection of Android malware using Integrity Check Technique. The feedbacks were analyzed using SPSS 2.0. Analysis of respondents’ feedbacks shows that there is even little or no knowledge of malware threats or proper antimalware by mobile phone users. This brings great concerns and this work shows why assessment of this subject matter is and essential considering the rapid growth of smartphone usage. This paper is to evaluate the efficacy of Anti Malware tools on Android in the face of various evasion techniques while developing a system that counters this evasion technique. Key words: Android anti-virus, Malware, CRC3 Algorithm
The paper explores the complex interplay among customer loyalty, technology advancement, and human interaction in the retail industry. The study intends to clarify the effect of self-checkout technology on customer loyalty and propose solutions for businesses to navigate this changing landscape through a thorough investigation of theoretical frameworks and empirical research. The study's methodology synthesizes significant thoughts and conclusions through data analysis and reviewing previous research. Key findings highlight the significance of balancing human interaction and technical efficiency, prioritizing emotional engagement to encourage loyalty, and modifying retail methods to accommodate changing customer preferences. The policy implications highlight the necessity of legal frameworks that support the ethical integration of self-checkout technology while preserving the integrity of retail experiences that prioritize the needs of people. Ultimately, the study offers insightful advice and strategic imperatives to help merchants negotiate the future of retail with resilience and confidence, allowing them to maximize customer loyalty in the age of self-checkout technology. Key words: Human Touch, Retail Experience, Customer Loyalty, Self-Checkout Technology, Consumer Behavior, Personal Interaction, Emotional Engagement, Technological Disruption
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March 2023
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